The vehicles are also smaller than the average London bus and include a plethora of screens to help users understand where in the city they are - as well as USB ports to charge up their devices. The route uses Citymapper’s own fleet of buses, distinct from Transport for London’s red fleet. In that case it’s an East London late night route catering to partygoers. It already runs a(n actual) bus service - which it announced in July - with the bus route also picked based on analysis of its users’ city mobility data. This is not Citymapper’s first experiment with extending London’s existing public transport network with some commercially routed additions. The Citymapper-Gett partnership presumably involves a revenue share between the pair on any booked journeys. It’s calling this “Project Black Bus” - black being the typical color of London’s traditional taxis. Today it’s announced a tie-up with Gett‘s UK black cab hailing app to run two commuter lines of shared taxis in London, morning and evenings, between Highbury in North London and the Waterloo transport hub in the south. Urban transport navigator app Citymapper is experimenting with creating another transport service based off of analysis of the journey data its users generate - and using software it built to identify underserved transport routes.
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